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The Fourth Turning | 
 enlarge | Authors: Str William, Neil Howe
Publisher: Broadway
Category: Book
List Price: $17.95
Buy New: $10.12
You Save: $7.83 (44%)
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Rating:  75 reviews
Sales Rank: 1092
Media: Paperback
Pages: 400
Number Of Items: 1
Shipping Weight (lbs): 1
Dimensions (in): 9.1 x 6.1 x 1.4
ISBN: 0767900464
Dewey Decimal Number: 303.4973
EAN: 9780767900461
ASIN: 0767900464
Publication Date: December 29, 1997
Availability: Usually ships in 1-2 business days
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Amazon.com Review
The Fourth Turning continues the project of mapping out the place of generations in history, a project begun in the authors' earlier books Generations and 13th Gen. If millennial fever takes hold, The Fourth Turning may be only the first of an impending wave of pseudo-scholarly tracts prognosticating future (but imminent!) doom as we collectively close the books on this millennium. Those expecting a serious or dry tome might be put off by the authors' taste for bulleted text and catchy phrasings, but can you blame these guys for wanting to make impending peril as exciting as possible? After all, they think we are headed toward "events on par with the Revolution, the Civil War, or World War II" in the next 20 years. Mixing solid understanding of present generational divisions, with some fairly broad generalizations, Strauss and Howe promise to move from history to prophecy. Fans of Future Shock, Megatrends, or Powershift will be familiar with the authors' style of writing and not at all put off by the book's reach or style. Their take on history provides an intriguing (if not always reliable) lens through which to view the past, present, and maybe even the future.
Product Description
First came the postwar High, then the Awakening of the '60s and '70s, and now the Unraveling. This audacious and provocative book tells us what to expect just beyond the start of the next century. Are you ready for the Fourth Turning?
Strauss and Howe will change the way you see the world--and your place in it. In The Fourth Turning, they apply their generational theories to the cycles of history and locate America in the middle of an unraveling period, on the brink of a crisis. How you prepare for this crisis--the Fourth Turning--is intimately connected to the mood and attitude of your particular generation. Are you one of the can-do "GI generation," who triumphed in the last crisis? Do you belong to the mediating "Silent Majority," who enjoyed the 1950s High? Do you fall into the "awakened" Boomer category of the 1970s and 1980s, or are you a Gen-Xer struggling to adapt to our splintering world? Whatever your stage of life, The Fourth Turning offers bold predictions about how all of us can prepare, individually and collectively, for America's next rendezvous with destiny.
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| Customer Reviews: Read 10 more reviews...
Great Place to begin understanding intergenerational communication. September 6, 2008
Kathy Condon (Vancouver, WA)
About four years ago, I saw the pattern, people are going to wonder how to deal with the new generations entering the workforce. Articles were surfacing in just about every workplace communication newsletter. The volume in magazines and newspapers started to overwhelm me.
Some place along the line I heard about this book. It is a terrific basic understanding of the values/beliefs of the generations. This book helped me launch my career on "Intergenerational Communication in the Workplace." It gave me the basics -- which, I believe hold true today. It gave me a real understanding which I have been able to add on to as more and more articles and research continue to surface.
Great background for Veterans (Traditionalists), Baby Boomers, beginning of the X Generation entering the workforce. You'll need to supplement with later information on Generation X and Y -- Yet, feel this is a book that those of you who are interested in intergenerational communication need to have in your library."
Kathy Condon, Executive Coach, Speaker and Trainer and Author of the book: "It Doesn't Hurt to Ask: It's all about communication."
 A macro for our time July 29, 2008
Cecil Bothwell (Asheville, NC USA)
1 out of 1 found this review helpful
This startlingly apt volume offers the best explanation I have encountered of how generations create history and history creates generations in a kind of chicken and egg dance through the centuries. It has always seemed a puzzle to me that definable generations exist, given that births are pretty randomly distributed through the months and years--and yet, of course, they do. The cycle described by Strauss and Howe makes clear sense.
However, this book is much more. It presents a vision of history as cyclical and in many ways predictable, bolstered by a look backward through American and English cycles over the past several centuries. The authors then looked forward and made very specific predictions about the coming decade--a period just ending as I write this review. (The book was published in 1997.)
A major event that would trigger reordering of the American psyche? Check. Increased divisivness? Check. Increased xenophobia? Check. An election by 2008 or 2012 at the latest that would bring major change in America's leadership? Can you say Obama? (The movement more than the man, in my view.)
If the authors' presience holds true we are in for some very rough sledding but with the strong possibility that we will emerge from this part of the cycle with a new vision, a new unity, a new pluralism and a new egalitarianism.
A stunning book.
American Prophecy July 7, 2008
keith renick (Peachtree City, Ga. USA)
1 out of 1 found this review helpful
I loved this book! If you hate history, this is not the book for you. Some parts of this book are slow and some parts of this book there is just too much history. I am concerned about now and today and the next twenty years. I believe in the core idea of the book. Page 6, "the next Fourth Turning is due to begin shortly after the new millennium." "Around the year 2005, a suddend spark will catalyze a Crisis mood." "Remnants of the old social order will disintegrate. Political and economic trust will implode" "Real hardship will beset the land, with severe distress that could involve question of class, race, nation and empire." "The very survival of the nation will feel at state." "sometime before the year 2025, America will pass through a great gate in history, commensurate with the American Revolution, Civil War, and twin emergencies of the Great Depression and WWII." "The risk of catastrophe will be very high." "The nation could erupt into insurrection or civil violence, crack up geographically, or succumb to authoritarian rule." I believe this. Just look at American and World History. It's a history of conflict and economic ups and downs. If you believe nothing bad will ever happen and the next 20,30 or 40 years will be just like the last 20,30 or 40 years and you will never have to suffer, then don't buy this book. On page 277, the author states "war against terrorists or foreign regimes equipped with weapons of mass destruction." How did the author know this in 1997? War aganist terror? Weapons of mass destruction? It's clear that President Bush read this book. The book is worth the price and time just for chapter 10 and 11. I enjoyed it very much. Regards, Keith Renick, Peachtree City, Ga.
 The Fourth Turning: An American Prophecy May 8, 2008
A. Callahan (usa)
0 out of 1 found this review helpful
The Fourth Turning: An American Prophecy I found the book too academic to be of any practical value. Although its thesis is interesting, its application seems forced, even sophomoric. Also, the authors seem to have an overenthusiastic regard for Hillary Clinton. The book is outdated and has less impact than the authors may have wanted. We have been through this "the sky is falling" scenario in may other ways, many times before. Its suggestions for surviving the crisis seem like material for fortune cookies or tabloid zodiac advice. Still worth reading-it has some merit, pointing out patterns and interesting ideas.The Fourth Turning: An American Prophecy
MUST READ April 1, 2008
Jeremy (Columbus Ohio)
1 out of 2 found this review helpful
This book will help you understand Current events. Thing seem crazy now, but not when it is put in context with this book.
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